Would you like to lead sponsorship acquisition and build strategic partnerships with major brands for one of the country’s leading music and cultural festivals?

At KEYROLE, we are looking for a Head of Sponsorships to lead the entire sponsorship and brand partnerships function of a leading organisation in the music and cultural industry, with a well-established track record in large-scale events and festivals.

We are looking for someone with a strong commercial background and an established network of brand contacts, with the ability to open doors, generate opportunities and close deals. Someone who is proactive, persuasive and genuinely knowledgeable about the worlds of music, culture and festivals.

This role is designed for someone who wants to make a living by generating business: if you are good at what you do and secure sponsorship deals, you can earn a very attractive salary.

Key Responsibilities

• Develop and execute the overall sponsorship and brand acquisition strategy, identifying new business opportunities and expanding into new markets by engaging new brands and institutions, while reactivating and strengthening existing relationships.
• Develop tailored commercial proposals and sponsorship decks for each brand, aligned with its objectives and incorporating activation campaigns, brand visibility, content creation and experiential opportunities.
• Lead negotiations and manage the closing of commercial agreements with brands, agencies and institutions.
• Manage ongoing relationships with sponsors to build long-term partnerships and ensure retention, coordinating activities with the production, press and communications teams to deliver on all commitments.
• Set and achieve sponsorship revenue targets, continuously identifying new acquisition channels and commercial opportunities.
• Regularly monitor the sales pipeline, track progress against targets and review results, preparing the relevant reports.

Candidate Profile

• Degree in Marketing, Advertising, Business Administration or a related field (desirable but not essential).
• Experiencia demostrable en venta de patrocinios, partnerships o desarrollo de negocio, preferiblemente en música, cultura, festivales o entretenimiento, con acuerdos cerrados que se puedan acreditar (marcas e importes).
• An established network of contacts within brands, media and advertising agencies, and among key decision-makers would be a strong advantage.
• Demonstrated ability to generate business opportunities and close deals.
• Highly proactive, self-motivated and results-driven, with experience working on a project and target-based basis.
• Excellent communication and persuasion skills, strong relationship-building abilities and a professional presence when representing the organisation.
• In-depth knowledge of the music and cultural ecosystem, as well as an understanding of the needs of brands investing in the sector.
• Full professional proficiency in spoken and written Catalan and Spanish (essential). A strong command of English would be a significant advantage.

What We Offer

• Permanent full-time contract.
• Working hours from 9:00 a.m. to 5:00 p.m., with remote working on Fridays.
• Salary commensurate with experience and professional qualifications.
• The opportunity to join an established, leading cultural project.
• A friendly, collaborative working environment that offers autonomy and the opportunity to play an active role in the organisation’s financial management.

This role is for you if…

You are passionate about music and culture, have a strong network of brand contacts and know how to turn relationships into business opportunities, negotiate deals and secure sponsorships that deliver tangible impact and results.